SES - Lee Siegal Keynote Pics On opening night at the Search Engine Strategies Conference this week in San Jose, Kevin Ryan () spoke with Lee Siegal ...
By Steve Rubel
Expert Author
Article Date: 2004-12-23
Props to Netflix for giving their consumers a voice. According to Hacking Netflix.com, the online DVD renter has quietly launched a new blog for their in-house reviewer.
This is a real blog, with comments turned on - and he's even (bravely) asking for feedback:
"This is an excellent start for Netflix, a very private company, to interact with the online community. They've been listening to us, adding RSS feeds and the much-requested Friends List feature, but it would be great to have more Netflix bloggers."
They pointed me to this Netflix user site which focuses on Netflix shipping problems, and is offering a bounty to any Netflix employee to step and cop to the truth on some of his issues:
http://www.manuelsweb.com/netflix.htm
What's really interesting is that all of the Netflix bloggers are practically begging for Netflix to do a real blog, not just a moview review blog.
Comment by: Shayne
About the Author: Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.
He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
