Not too long ago, marketing was dominated by gut feelings, intuition, and vague definitions of creativity. TV shows glamorize this analogue era as if it were the golden age of marketing and advertising but the truth of the matter is that it was an era dominated by truisms like:
About Hugo Guzman
I have worked as both an in-house marketer for companies like CBS Broadcasting and also have years of agency experience. My main area of expertise is online marketing strategy and execution for everything from small, local businesses to Fortune 500 firms. Like what I write about on this site? I welcome you to subscribe to my site via email or RSS. You can also follow me on Twitter.