SES: How To Build Investment Interest
The first session I attended at Search Engine Strategies New York was How to Build Investment Interest in Your SEO/SEM, featuring Patricia Hall with Hallmark Capital. Hall's firm is an independent investment company with expertise in preparing SEM agencies for merger or acquisition.

Date: 2008-03-18

Online Marketing Heroes
Online Marketing Tips from experienced marketers can be gold and it's great when someone collates them into one handy resource. Lee Odden, down at Top Rank Blog, just published a great post where he has sought insights from the people he knew that were interviewed in the new "Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus" book.

Date: 2008-03-04