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Target
consumers where they surf and search
With millions of active members worldwide, Media Traffic can send targeted visitors
directly to your site.
Date: 2006-03-29
Podcasting
- Is Anybody Really Listening?
Is it me, or is everyone podcasting
these days? On nearly every website I visit there is a block of text or graphic
taunting me to download the company's most recent podcast.
Date: 2006-03-21
WebTrends
Aims For Relationship Marketing
The WebTrends Marketing Lab continues the genesis of analytics in shifting the
focus from broadly-aimed campaigns based on general website usage to a more discrete
relationship based on the specifics of individual visits to a site.
Date: 2006-03-14
The
Click-Happy Searcher
Research is showing that the bulk of Internet users make snap judgments about
websites and what links to click. Surfing is instinctual, not calculated. In fact
the only ones doing any calculations are marketing researchers who say that a
website has an astonishing 50 milliseconds to make an impression, and if no impression
is made, the mouse trigger finger gets itchy and starts clicking at will.
Date: 2006-03-01
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