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Newsletter Archive: 2006

Target consumers where they surf and search
With millions of active members worldwide, Media Traffic can send targeted visitors directly to your site.

Date: 2006-03-29


Podcasting - Is Anybody Really Listening?
Is it me, or is everyone podcasting these days? On nearly every website I visit there is a block of text or graphic taunting me to download the company's most recent podcast.

Date: 2006-03-21


WebTrends Aims For Relationship Marketing
The WebTrends Marketing Lab continues the genesis of analytics in shifting the focus from broadly-aimed campaigns based on general website usage to a more discrete relationship based on the specifics of individual visits to a site.

Date: 2006-03-14


The Click-Happy Searcher
Research is showing that the bulk of Internet users make snap judgments about websites and what links to click. Surfing is instinctual, not calculated. In fact the only ones doing any calculations are marketing researchers who say that a website has an astonishing 50 milliseconds to make an impression, and if no impression is made, the mouse trigger finger gets itchy and starts clicking at will.

Date: 2006-03-01


2005 Archive


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