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Live By Google, Die By Google
Let's not beat around the bush: Google dominates the search market. Naturally, you want to rank well in Google for targeted keywords. But if that's the entirety of your search marketing strategy, you need some major rethinking.
Date: 2007-06-20
Be a Certified Search Marketing Expert
Maximize Your Paid Search (PPC) Campaigns Including Google Adwords, Yahoo Search Marketing, And MSN AdCenter From The Experts At Marketing Experiments
Date: 2007-06-19
Big Company Marketers Need to Influence
I was talking to the Web team for a large multinational company today, emphasizing the importance of setting up governance to make sure that the entire company mobilizes around their marketing efforts.
Date: 2007-06-11
Bump Up Your Affiliate Marketing Quotient
There are several ways to increase your affiliate marketing knowledge and they come with varying degrees of effort and resources required, but they generally fall into: information products, speaking to someone in person and forums/blog.
Date: 2007-06-04
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